There are many hapless stagers out there making a common home staging mistake, not even realizing they are putting the emphasis on the WRONG THING. Confusing decorating and real estate staging is why many people think they don’t need to hire a professional home...
I’ve been scheming and dreaming for several months now about a very exciting project that the Greater Nashville RESA Chapter will be undertaking this month and through September! As you may know, I have been a Regional Vice President of RESA® (the Real...
I’ve been saying it for years now – the right staging colors increase the sales price of homes on the market. I believe it and have built my business on it! Many of you know that I founded the RESA-accredited Expert Psychological Staging®...
Is choosing paint colors for staging homes to sell different than choosing them for a home you plan to continue living in? Yes and no. While I guide all my clients towards colors that update their home while taking their existing finishes into account, I want the...
First impressions in home staging – you may not realize just HOW important they truly are. How much do you really know about the impact of the first impression on homebuyer decision-making? First of all, it’s important to understand that the “decision” to...